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Loteria Nacional Para La Assistencia Publica
(Mexico National Lottery)
Address: Plaza De La Reforma 1
Colonia Tabacalera
06037 Mexico DF
Internet: http://www.lotenal.gob.mx/loteria/home.jsp
Email: correo@lotenal.gob.mx
Phone: 011-52 (55) 5140-7010
Fax: 011-52 (55) 5140-7231
Population: 104.9 Million
Director General: Francisco Yañez Herrera
Year Lottery Founded: 1770
Sales FY 06: $488 million ($US)
Games Offered: Passive draws (Thursday, Friday, Sunday and special dates)
Number of Employees: 995
On-line Vendor: N/A
Retailers: 302 agencies & 2,500 street vendors.
Beneficiaries: Proceeds are directed towards education and health programs through the Department of Treasury.
Governence: The Lottery is governed by a board with representatives from the Departments of Treasury, Health, and other government beneficiaries.

Lottery News 2010

Lotenal Consolidates Its Technological Development with WLA Certification
MEXICO (August 19, 2010) -- The National Lottery for Public Assistance (Lotería Nacional para la Asistencia Pública) strengthens its Technological Transformation, thanks to the implementation of four Service Centers Technology (CAT) to give certainty and security to users who play the lottery in Mexico.......Subscribers

Mexican Lottery Celebrates the Treaty of Cordoba on Scratch Ticket
CORDOBA, Mexico (August 12, 2010) – Starting this Thursday, the National Lottery (Lotería Nacional Para La Asistencia Pública) ticket to commemorate the 189 anniversary of the signing of the Treaty of Cordoba is on sale to the public across Mexico.......Subscribers

Golden Year for Gaming in Mexico
MEXICO (July 28, 2010) -- The President dell'APJS ( Permisionarios Asociacion de Juegos de Sorte y ) Alfonso Perez said in an interview Lizaur Yogonet that by 2010 $200 million will be invested in the entertainment industry.........Subscribers

The Lotenal is Free of Organized Crime, Says Its Director
MEXICO CITY, Mexico (May 14, 2010) – The director general of Loteria Nacional Para La Assistencia Publica, the National Lottery for Public Assistance (Lotenal), Roar Benjamin Gonzalez is reported to have said that organized crime poses a risk to the institution through the control and transparency with which it conducts its sweepstakes..................Subscribers

Mexico National Lottery Announce the ‘Draw is Golden,’ Prizes of Azteca Gold Coins
MEXICO (June 9, 2010) - News reports that on the occasion of the celebration of the Bicentennial of Independence and the Centennial of the Revolution, the National Lottery announced that next September 15th it will perform the grand draw..................Subscribers

National Lottery for Public Assistance Shielding Its Lotteries To Give Certainty To Users
MEXICO (June 2, 2010) – According to local media reports Benjamin Gonzalez Roar, CEO of Lotería Nacional Para La Asistencia Pública, the National Lottery for Public Assistance, said in an interview the lottery has made the decision to join the WLA certification ISO/27000 Standard, conducted by the World Lottery Association, to give shelter to the procedures of their drawings and thus provide confidence and certainty to users......................Subscribers

Novomatic Has A Strong Focus On Mexico
AUSTRIA (April 15, 2010) -- Following the company’s successful debut appearance at Mexico’s ELA exhibition in 2009, Austrian Gaming Industries, GmbH (AGI), the wholly owned subsidiary of the Novomatic Group of Companies together with its recently established subsidiary Crown Gaming Mexico..................Subscribers

News Conference by Attorney Roar Benjamín González, Director General of Lotería Nacional para la Asistencia Pública to Publicize New Product Launch
MEXICO (April 5, 2010) -- Mr. Alfredo Cortina: Comrades, thank in advance all that is worth its friendly assistance, we are recognized by their presence....................Subscribers

National Lottery of Mexico Comes To Cyberspace with LOTENAL the First Draw Electronic Series MiNumerazo.com
MEXICO (March 31, 2010) -- The Director General, Benjamin Gonzalez Roar launched this additional series and identical to those that traditionally are available in the outlets. It consists of 60 thousand numbers in a million 200 thousand fractions or "little bits", its price is 20 dollars each and play for a purse of 5 million pesos.......................Subscribers

IPN Student Wins National Lottery Ticket Design Competition
MEXICO CITY, Mexico (March 24, 2010) -- A student of the National Polytechnic Institute (IPN) made the winning ticket design competition for Loteria Nacional Para La Assistencia Publica, the National Lottery, so your drawing will be printed in the Sweepstakes is played Gordito Wednesday 24 March......................Subscribers

NYCE Issues The First License For Games And Raffles
MEXICO (February 2, 2010) - - The electronic table roulette Alfastreet brand became the first gaming device to be certified by Normalización y Certificación Electrónica, A.C., (NYCE) in the entertainment industry in Mexico after meeting the specifications for the Mexican standard.....................Subscribers

Landon Donovan Stars in Mexican Lottery Commercial
MEXICO (January 2010) -- Landon Donovan has a starring role in a commercial. But, not just any commercial. It's one promoting a new Mexican Lottery game.................Subscribers

Lottery News

Late Raton Macias Image On Mexican Lottery Tickets
MEXICO CITY, Mexico (November 25, 2009) -- The World Boxing Council and the Mexican Lottery Game Organization will celebrate a ceremony in honor of Mexico's outstanding fighter and a beloved friend of WBC president Don Jose Sulaiman - Raúl "Ratón" Macías - by inserting his image in a lottery ticket......................Subscribers

Representatives Call for More Taxes
MEXICO CITY, Mexico (October 21, 2009) -- They said no to the 2% general tax but green lit tax hikes on the VAT, Income, Internet, cigarettes and lottery....................Subscribers

Mexico’s Pronósticos Joins US Lotteries Using Smartplay’s Origin™ System
EDGEWATER PARK, New Jersey (October 8, 2009) - This week, Smartplay International, Inc. shipped two new Origin™ Digital Draw Systems off to sunny Mexico City in anticipation of Pronósticos’ new raffle game launch.  Pronósticos para la Asistencia Pública will take possession of their new drawing system before the end of this week...................Subscribers

Mexico's National Lottery Sets Second Guinness Record This Year
MEXICO CITY, Mexico (October 1, 2009) --  Loteria Nacional Para La Assistencia Publica, Mexico's national lottery, for the second time in less than three months, set a Guinness record when it was recognized as the institution of its kind that distributed the most prizes in 2008..............Subscribers

Despite the Economic Crisis Lottery Sales Recover in Mexico
Frente a crisis económica y de empleo, juegos de azar repuntan en México
MEXICO CITY, Mexico (July 23, 2009) – Despite the national economic crisis, there was a slight recovery in the demand of games of chance and lottery this year, compared to 2008. The general assistant director of sales of Pronósticos para la Asistencia Pública, Manuel Flores Campos, explained that they expected a growth of 13 %, but they will reach just 8.1 %, which, according to him, is an encouraging number considering the current financial situation........................Subscribers

The Director of the Mexican National Lottery Submits Resignation
MEXICO (June 1, 2009) --  Three hours after having qualified as inadmissible his temporary dismissal to the position by the Public Function Secretariat (SFP), Miguel Ángel Jiménez, presented his resignation as general director of the National Lottery (Lotenal).....................Subscribers

Competition Commission to Probe Mexico’s Lottery Market
UNITED KINGDOM (October 20, 2008) -- Mexico’s Federal Competition Commission is reported to have launched an official investigation into possible anti-competitive practices in the country’s lottery market following complaints lodged...............Subscribers

National Lottery of Mexico Honors Former Diver Capilla
MEXICO CITY, Mexico (July 15, 2008) -- Loteria Nacional Para La Assistencia Publica, the National Lottery of Mexico, on Monday awarded Mexican former diver Joaquin Capilla a lottery ticket with his image on it.................Subscribers

Mexico's New Gaming Tax Too High
MEXICO CITY, Mexico (July 24, 2007) – Mexico's president, Felipe Calderon, last month presented a long-awaited fiscal reform plan, part of which would close off corporate tax loopholes..............Subscribers

Biggest-Ever Lottery Prize in Mexico
MEXICO CITY, Mexico (June 4, 2007) -- The Mexican lottery system paid out Sunday night the biggest prize in the country's history, 406 million pesos (almost US$37 million) on a single ticket, officials at the charitable PAP agency .................Subscribers

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