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Iowa Lottery
Address: 2323 Grand Ave.
Des Moines, IA 50312
Internet: http://www.ialottery.com
E-mail Address: ialott@dsmet.com
Phone: (515) 725 -7900
Fax: (515) 725 -7882
Population: 3,007,856
U.S. Census Bureau, Population Division
CEO: Terry Rich
Year Lottery Founded: 1985
Sales FY 2001:
Sales FY 2002:
Sales FY 2003:
Sales FY 2004:
Sales FY 2005:
Sales FY 2006:
Sales FY 2007:
Sales FY 2008:
Sales FY 2009:
Sales FY 2010:
Sales FY 2011:
Sales FY 2012:
$174.9 Million
$181.2 Million
$187.8 Million
$209.92 Million
$210.67 Million
$336.22 Million
$235.00 Million
$249.00 Million
$243.30 Million
$256.26 Million
$271,391,047
$310,851,725
Sales Per Capita: $79.66
Number of Employees: 117
Number of Retailers : 2,400
Retailer Sales Commission: Between 5% - 7%
On-line Vendor: Scientific Games
On-line Vendor Contract: Beginning June 28, 2008, term of two years.
Renewed Oct 2010.
Number of Terminals: 2,700
Instant Ticket Vendor: Pollard Banknote,Scientific Games, Creative Games, Oberthur Gaming Technologies
Instant Ticket Vendor Contract: Scientific Games Signs Iowa Lottery Instant Ticket Contract
Pulltabs Vendor: American Games
Number of ITVMs: 1,430 (Interlott & American Games)
Advertising: Integer Group, Strategic America
Contracts now eligible for a one-year renewal option for fiscal year 2009.
Games Offered: Powerball, Instant, Pulltab, $100,000 Daily Cash Game, Pick 3, Hot Lotto, Pick 4, Mega Miilions.
Beneficiaries: General revenue fund; Iowa Gambling Treatment Program
Jurisdiction: State of Iowa


Background Information

Iowa joined the Lottery ranks in April 1985 after Governor Terry Branstad signed House file 225 and mandated that a lotto game be in place by May 1, 1986. Everything began with Iowa's first scratch ticket, "Scratch, Match & Win," first sold on August 22, 1985, and the relatively simple "pick 6 of 30" online LOTTO game. Iowans purchased more than 28.1 million instant game tickets by the end of Scratch, Match & Win's run. By the end of the Iowa Lottery's first year, Iowa had seen five different scratch tickets.
Until 1992, the Iowa Lottery only sold $1 tickets. At that time it was what many lotteries did. Since then, customer demand has dictated the Lottery begin selling higher dollar tickets.
In 1992, Iowa offered its first multi-dollar tickets ($2) and the number has risen since then. In fiscal year 2000, 36% of sales were from multi-dollar tickets as compared to 33% in both 1999 and 1998 and 29% in fiscal year 1997.
Retailers can benefit greatly from the multi-dollar tickets because it takes the same effort to sell a $1 ticket as it does a $10 ticket, but their profit is higher with the higher prized ticket.
Bingo was the first $2 ticket offered, but $3 and $5 tickets of all kinds soon followed.


Lottery Financials

Download the 2009 Annual report from The Iowa Lottery
CLICK HERE


News 2013
March 19, 2013 Senate Approves Legislation to Amend Self Exclusion Program
February 9, 2013 Officials Advise that Lottery Tickets Have Sophisticated Security
February 4, 2013 Internet Gaming Could Become an Issue of States’ Rights
January 29, 2013 Phone, Email Records Subpoenaed in Iowa Lotto Mystery
January 29, 2013 Pollard Banknote Awarded Contract by the Iowa Lottery
January 19, 2013 Iowa Lottery Sales Increased 14.56 Percent Over Last Year
January 16, 2013 Scientific Games Signs Iowa Lottery Instant Ticket Contract
January 8, 2013 Lottery to Take a Closer Look at New Game Options in 2013
January 6, 2013 Iowa Lottery Looks to Future After Big Year
January 2, 2012 Iowa Lottery Director Opposes Federal Regulation of Internet Gambling


News 2012
December 14, 2012 Investigators Continue to Follow Hot Lotto Mystery Leads
December 14, 2012 Adding New Games and Expanding Into More Retail Locations Could Assist in Lifting Lottery Sales
November 2, 2012 FY 2013: Iowa Lottery Sales, Proceeds Continue to Exceed Expectations
August 17, 2012 Lottery May Call On The Public For Assistance In Solving Hot Lotto Claim
August 8, 2012 Lottery Director Unsure If Hot Lotto Mystery Will Ever Be Solved
July 31, 2012) Iowa Lottery Reports Record Sales in Fiscal 2012
July 9, 2012 Iowa Lottery Treats Winners to Exciting Events in MDI Prize Warehouse
July 6, 2012 Lottery Releases Names Of Powerball Jackpot Winners
July 4, 2012 Iowa Lottery Officials Set to Make Quaker Plant Winners Public
June 29, 2012 Mystery Millionaire Promotion Gives Lottery Players Second Chance to Win $2 Million in Unclaimed Prizes
June 28, 2012 State Lottery on Verge of Record Profit
June 21, 2012 Powerball Winners Threaten Court Injunction To Protect Privacy
May 1, 2012 MDI Extends Properties Plus Agreement with Iowa Lottery
April 27, 2012 Strong Scratch Ticket Sales, Record Mega Millions Jackpot Drive Up Lottery Profits
April 17, 2012 Lottery Authority Board Chair Disagrees with Audit, Says Lottery Has “Limited Salaries”
April 16, 2012 Auditor’s Report Finds Iowa Lottery’s Switch to Agency Status Did Not Produce Any Major Advantages
April 16, 2012 Audit Notes: Salary Increases At Iowa Lottery
April 4, 2012 Deja Vu For Lottery's Pick 3 Sequence
April 2, 2012 Iowa Retailers Score Big With Mega Millions
March 28, 2012 Iowa Lottery Maintains Watching Brief on Illinois Lottery’s New Online Sales
March 21, 2012 Sale of Iowa Lottery Core Products Set Record in February
March 20, 2012 Lottery Sales Surge, But Rising Gas Prices a Concern
March 6, 2012 Iowa Lottery Launches New ‘Warehouse Dash’ Promotion
February 25, 2012 Higher Gas Prices Could Hurt Iowa Lottery Sales, State Official Warns
February 24, 2012 Lottery To Offer Players Another Shot At The Unclaimed Hot Lotto Jackpot
February 22, 2012 Iowa Lottery Takes Steps To Protect Jackpots
February 2, 2012 Iowa Lottery Teams Up with ABD to Create Rolling Lottery Advertisements
January 31, 2012 Iowa Lawmakers OK with Lottery's Handling of Claim
January 30, 2012 Lottery Warns Proposed Dedicated Lottery Game Could Lead to More Games Diverting Revenue from the State’s General Fund
January 27, 2012 Lawyer Withdraws Mysterious Claim on Iowa Lotto Jackpot
January 23, 2012 Iowa Lottery Sets Deadline on Receiving Information for Hot Lotto Jackpot Ticket
January 23, 2012 Investigators Considering Possible Criminal Probe Into Hot Lotto Jackpot
January 20, 2012 Attorney For Mysterious Lottery Winner Named In Lawsuit
January 21, 2012 Iowa Lottery Defies Sluggish Economy, Sales Up 12 Percent in Past Six Months
January 20, 2012 Iowa Lottery Releases Multimillion-Dollar Marketing RFP
January 12, 2012 Iowa's Head Of Gambling Announces Retirement
January 5, 2012 New York Lawyer Vows to Reveal the Mysterious Circumstances Behind the Winning $14.3m Iowa Lottery Ticket

News 2011
December 31, 2011 Lottery Says Bogus Claims About Long-Held Tickets Are Common
December 30, 2011 Mystery Trust Beats the Clock Turning-in Year-Old $14.3 Million Winning Jackpot Ticket
November 14, 2011 Iowa Lottery Holiday Promo Back for a Third Year (But With a Twist)
October 21, 2011 Iowa Lottery Sales in First Quarter Beat Last Year
October 20, 2011 Pleasant Hill Man Elected to Lead Iowa Lottery Board
October 20, 2011 Lottery Industry Leader Ken Brickman Announces He Will Retire In January
October 11, 2011 Report Says 91% of Iowans Participate in Some Form of Gambling
September 29, 2011 Scratch Tickets Continue Selling Well for Iowa Lottery
August 26, 2011 University of Iowa and Iowa Lottery Renew Partnership
August 23, 2011 Lottery Terminals Back Running After Three Day Shutdown in Four Counties
July 22, 2011 Iowa Lottery Posts Record Sales in Fiscal 2010
July 18, 2011 Scientific Games Successfully Completes Conversion of Iowa Lottery’s Central System
May 24, 2011 State Board Launches Inquiry Into Casino Company
May 3, 2011 House Rejects Adding Casinos to Smoking Ban
May 2, 2011 Iowa Lottery Announce New Self-Checkout Machines, Fully Operational in July
April 21, 2011 Iowa Senate Approves Gambling Bill
April 6, 2011 Record Lottery Sales
April 4, 2011 Confirmed Seats on Iowa’s Lottery Board
March 23, 2011 Appointment to The Iowa Lottery Board
March 21, 2011 Iowa Governor Considering Internet Poker Bill
March 18, 2011 MDI Signs Properties Plus Agreement with Iowa Lottery
March 15, 2011 Prize-Linked Savings Accounts Could Help Members Save More
March 16, 2011 Iowa Lottery in the Process of Phasing in New Computer System
March 7, 2011 Audit of Gambling Center Finds Improper Spending
March 1, 2011 Bill That Would Legalize Online Poker Clears Its First Hurdle at the Statehouse
March 2, 2011 Iowa Senate Committee Approves Internet Poker
February 14, 2011 New Iowa Lottery Terminals To Be Installed Statewide
February 14, 2011 Iowa Lottery First in the Nation to Offer Scratch Game Based Upon Broadway Hit Musical
February 8, 2011 State Lottery Contemplates Smart Phone Apps for Games
February 2, 2011 Gambling Industry Opposes Tax Hike
January 27, 2011 Lottery Proceeds To Iowa Veterans Trust Fund Top $7 Million
February 1, 2011 Iowa Governor Proposes Gaming Tax Increase
January 24, 2011 Iowa Lottery Releases Two New Games to Benefit the Iowa Veterans Trust Fund
January 21, 2011 State Lottery Sales Up By 5.6 Percent, Boosted by Strong Interest in Scratch-Off Tickets
January 18, 2011 Iowa Lottery Spent $7.5 Million on Marketing Last Year
January 7, 2011 Limited Reporting Issue in Wednesday Evening Pick 4 Drawing

News 2010
Dec 27, 2010 Hang Onto That Ticket! Lottery Players Have Chance to Win Electronics, Cash
Dec 2, 2010 Former Iowa Lottery CEO Dr. Ed Stanek Receives Lifetime Achievement Award
Dec 1, 2010 Lottery’s Instant-Scratch Sales Hit Record
Nov 9, 2010 Iowa Lottery Team Up For Veterans Day Contests
October 28, 2010 Lottery Reaches $1Billion Mark
October 29, 2010 Iowa Lottery Awards Contract For New Gaming System
October 25, 2010 Resorts, Community Organization Wins 1,000 Prizes in Tourism-Lottery Contest
October 19, 2010 Iowa Lottery Reminds You to Sign Tickets to Avoid Fraud
October 19, 2010 Back By Popular Demand: Lottery Players Have Chance To Win Electronics, Cash
Sept 27, 2010 Lottery, Veterans Commission Participate in On-Field Presentation
Sept 2, 2010 Lottery Board Approves Proposal For Computer System
August 24, 2010 Iowa Lottery, At Its Present Size, Benefits The State
August 10, 2010 Lotto 12-Pack Discount Is Back For Limited Time
August 6, 2010 Ed Stanek Reflects on the Iowa Lottery Start Up 25 Years Ago
August 3, 2010 Lottery to Look at Online Options

25 Years Of Lottery In Iowa: Billions In Prizes To Winners And Proceeds To State Causes
Iowa's First Lottery Tickets Debuted On Aug. 22, 1985
DES MOINES, Iowa (August 2, 2010) – As the Iowa Lottery's silver anniversary approaches, a look back shows that 25 years of lottery entertainment in Iowa has produced billions of dollars in prizes for winners and proceeds for vital state causes........Subscribers

Iowa Pays $450K to Resolve Two Lawsuits Stemming From the Legislature's Decision to End the Lottery's TouchPlay Machines
DES MOINES, Iowa (July 30, 2010) - State government paid nearly $6.6 million to settle claims and resolve disputes caused by employee mistakes, workplace misconduct or other damages in the past fiscal year.....Subscribers

FY 2010 Results: Lottery Sales Increase, Players Win Record Level Of Prizes
Lottery Provides Record Returns From Core Products In Fiscal Year
DES MOINES, Iowa (July 27, 2010) - Ticket sales increased and players won a record total in prizes during the Iowa Lottery's latest financial year. Lottery profits to state causes, meanwhile, totalled nearly $58 million........Subscribers

Cedar Rapids Residents Continue Lottery Leadership
Mary Junge Re-Appointed To Lottery Board, Mike Klappholz to Serve as Board Chair
DES MOINES, Iowa (July 22, 2010) - Cedar Rapids residents continue to have a significant role in oversight of the Iowa Lottery. Mary Junge, a Cedar Rapids businesswoman, has been re-appointed to the Iowa Lottery Board.............Subscribers

Iowa's Casinos Are Taking a Hit From the Recession
DAVENPORT, Iowa (July 14, 2010) - Iowa's casinos are taking a hit from the recession. The state says casino revenue has dropped for the first time since 1993...............Subscribers

State Settles $150K Lawsuit Over TouchPlay Lottery Machines
DES MOINES, Iowa (July 6, 2010) - The State Appeal Board has approved a $150,000 claim against the state and the Iowa Lottery Authority over the state's ban on TouchPlay lottery games in 2006.......Subscribers

State Fair Tickets Will be Available Through Iowa Lottery Sales Terminals
Convenience Offered By Thousands of New Locations Where Fans Can Buy Fair Tickets
DES MOINES, Iowa (June 21, 2010) - Adult advance-admission tickets to the Iowa State Fair will be available through Iowa Lottery sales terminals this year for the first time, giving Fair fans nearly 2,000 locations statewide where they can buy tickets...........Subscribers

University of Iowa Athletics Weighs New Ad Links To Lottery
DES MOINES, Iowa (June 6, 2010) - University of Iowa athletic officials are considering reopening an advertising relationship with the state lottery three years after a similar arrangement ended in controversy...........Subscribers

Iowa Lottery Rejects All Bids For $42 Million Contract
DES MOINES, Iowa (June 1, 2010) -- Local news sources report that the Iowa Lottery has tossed out all bids for a contract worth an estimated $42 million over the next seven years.....................Subscribers

Board Member Reflects On Start of Lottery 25 Years Ago
DES MOINES, Iowa (April 24, 2010) -- Reports that as the Iowa Lottery celebrates it’s 25th year, a member of the board that governs the state-run enterprise reminisced this week about the rocky start for the idea. Elaine Baxter was a Democratic state representative from Burlington when the lottery concept came to a vote in the legislature...........................Subscribers

Iowa Lottery Appoints New Marketing Chief
DES MOINES, Iowa (April 20, 2010) -- Teri Wood TeBockhorst has been appointed marketing director of the Iowa Lottery. She replaces Joe Hrdlicka, who stepped down in February after more than a decade in the job.....................Subscribers

What Two Guys Will Do For 400 Lottery Tickets
DES MOINES, Iowa (April 19, 2010) - Would you spend the day handcuffed to someone else in order to get 400 free lottery tickets? .......................Subscribers

Iowa Lottery Profits Increased in March
DES MOINES, Iowa (April 20, 2010) -- As reported Iowa Lottery Chief Executive Terry Rich said Monday that lottery profits rebounded sharply in March, that he's still hoping to meet budget goals for the 12 months ending June 30.........................Subscribers

Iowans Can Save And Win Cash All Summer Long  
'Silver Ticket' Promotion Partners Tourism, Local Events, Attractions And Iowa Lottery
DES MOINES, Iowa (April 19, 2010) - Iowans can have fun all summer long – and win cash prizes or receive discounts to many festivals, attractions and businesses – in a promotion announced Monday that partners the Iowa Tourism Office and the Iowa Lottery....................Subscribers

Governor’s Plan Could See Around 20% of Iowa Lottery's Workforce Retire Early
DES MOINES, Iowa  (April 16, 2010) - It has been reported that a spokesman for Governor Chet Culver said Friday that more than 2,000 state employees who plan to retire early could mean more savings for state government..............Subscribers

Iowa Lottery Tells $200,000 Winner; “Hurry, hurry, don’t be late, we want to help you celebrate
COUNCIL BLUFFS, Iowa (April 14, 2010) – Iowa Lottery officials came to Council  Bluffs Tuesday to seek out the $200,000 winner because the prize has to be claimed by 4 p.m. on May 10......................Subscribers

Promotion From Lottery & Prairie Meadows Offers Chance To See Horse-Racing Elite
'Racing To Riches' Instant-Scratch Game And Promotion Highlight Racing
DES MOINES, Iowa (April 8, 2010) - Lottery players have the chance to win cash prizes or trips to see three elite U.S. Thoroughbred races in the new "Racing to Riches" game and promotion from the Iowa Lottery and Prairie Meadows Racetrack and Casino...................Subscribers

It's So Easy: New Lottery Game and Promotions Aim to Keep it Simple
DES MOINES, Iowa (March 29, 2010) - Some say players have never had it so easy when it comes to the Iowa Lottery. That's because of three new concepts aimed at keeping it simple.....................Subscribers

Lottery Draws Winning Numbers in 'Pot O' Gold Raffle' Game
DES MOINES, Iowa (March 18, 2010) - The Iowa Lottery has selected the 102 winning numbers in its 2010 cash raffle game, and a ticket sold in Fort Dodge has won the game's top prize..................Subscribers

States Plan New Games, Lottery Options, Casinos to Make Up For Revenue Drop
DES MOINES, Iowa (March 16, 2010) – According to news sources, states faced with a drop in gambling revenue, are adding games, considering new casinos and increasing lottery options - anything to keep their cut of the profits rolling in.........................Subscribers

Iowa Lottery Loses Its Vice President of Marketing; Joe Hrdlicka Steps Down After Serving for More Than a Decade
DES MOINES, Iowa (March 9, 2010) - Joe Hrdlicka has stepped down after serving as Iowa Lottery's vice president of marketing for more than a decade....................Subscribers

Gubernatorial Appointments
DES MOINES, Iowa (March 3, 2010) - Gov. Chet Culver on Tuesday appointed or reappointed 210 Iowans to boards and commissions for terms slated to begin May 1. Most of the appointments are subject to confirmation by a two-thirds majority of the Iowa Senate.................Subscribers

Lawmaker Says Iowa Could Be First To Allow Online Gambling
DES MOINES, Iowa (February 26, 2010) -- Reports that a state lawmaker said Friday that Iowa could become the first state in the country to allow online gambling, and if the state wants to be on the leading edge, now is the time to do it......................Subscribers

Mega Millions off to Good Start in Iowa
DES MOINES, Iowa (February 22, 2010) – Iowa Lottery players have spent more than $500,000 on the Mega Millions jackpot game since sales were launched here on January 31................Subscribers

Ombudsman Concludes Lottery Safer Than In Past
DES MOINES, Iowa (February 9, 2010) - State Ombudsman William Angrick has ended a simmering feud with a top Iowa Lottery official, although he vowed Monday to keep watching whether the lottery is doing enough to protect customers from retailer fraud......................Subscribers

Lottery CEO Tells Oversight Committee of Possible New Opportunities for the State if Congress Considers Changes to Federal Law
Purchasing Tickets Online or Via Cell Phones Could be Possible in the Near Future
DES MOINES, Iowa (February 5, 2010) – According to local news sources the head of the Iowa State Lottery told lawmakers that purchasing tickets online or via cell phones could be possible in the near future as technological advances help weed out illegal sales and Congress considers changes to federal law........................Subscribers

Iowa Ombudsman Letter Sent To Iowa Lottery on 1-26-2010
DES MOINES, Iowa (February 5, 2010) Subject: Iowa Lottery’s Response to Ombudsman’s Recommendations
I am following up on our January 25, 2010, meeting at the Capitol regarding the recommendations from my office’s investigative report about the Iowa Lottery.......................Subscribers

Iowa Legislative Panel Backs Sports Betting
DES MOINES, Iowa (February 3, 2010) - A panel of state senators has signed off on a bill to allow sports betting in Iowa, but backers admit the odds of such wagering being legalized in Iowa are a long-shot.......................Subscribers

Sales Begin in Newest Iowa Lottery Games to Benefit Iowa Veterans Trust Fund
DES MOINES, Iowa (January 26, 2010) - Sales are underway in the newest round of Iowa Lottery games that raise proceeds for the Iowa Veterans Trust Fund.......................Subscribers

Iowa Players Will Benefit From Extended Lotto Game Sales Times
Starting Sunday, Players Will Have More Time to Buy Their Lotto Tickets
DES MOINES, Iowa (January 27, 2010) – Starting this weekend, lotto players in Iowa will have more time to buy tickets in their favorite games....................Subscribers

Sales Underway in Lottery's Cash Raffle Game With St. Pat's Drawing
Estimated $1 Million Top Prize In "Pot O' Gold Raffle"; Only 120,000 Tickets Available
DES MOINES, Iowa (January 19, 2010) - Sales have begun in the Iowa Lottery's new cash raffle game, which offers players 112 prizes ranging from an estimated $1,000 up to $1 million in a St. Patrick's Day drawing. Only 120,000 tickets will be sold for the "Pot O' Gold Raffle" and each will cost $20......................Subscribers

Iowa’s "Tech The Halls" Holiday Promotion Broke Records
We Have A Winner: Lottery's "Tech The Halls" Holiday Promotion Broke Records
Lottery Officials Say Results From 2009 Holiday Promotion Exceeded Expectations
DES MOINES, Iowa (January 13, 2010) - The Iowa Lottery is celebrating business success from the 2009 holiday season.......................Subscribers

Trash Reminder: Don't Toss Iowa Lottery Holiday Scratch Tickets Until After January 5
Players Have the Chance to 'Tech-the-Halls' Even After the Holidays
DES MOINES, Iowa – If you receive any Iowa Lottery holiday scratch tickets as gifts this season, Lottery Officials remind you to keep the non-winners..........................Subscribers


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