New Agency Launches First Holiday Campaign for the Connecticut Lottery
CONNECTICUT USA (December 22, 2005) -- Cashman & Katz has launched a holiday campaign for the Connecticut Lottery's instant scratch games.........................Subscribers

Ad Industry Gives Lottery Unicorn the ‘Thumbs-Down’
UNITED KINGDOM (December 15, 2005) – A National Lottery ad, featuring Cold Feet star Fay Ripley as a purple-clad Lady Luck with a pink unicorn, has reportedly won “Grade One Turkey of the Year” from the ad industry 'bible' Campaign...........................Subscribers

Government Concerned At Online Gambling Advertising
LONDON, United Kingdom (November 25, 2005) -- The government is set to announce a crackdown on offshore internet gambling firms that are flouting advertising laws governing the sector.............................Subscribers

Government Threatens to Bring in Online Gambling Ad Controls
LONDON, UK (November 25, 2005) -- The Government has threatened to bring in statutory controls over advertising for online gambling following evidence that operators are breaking the law..........................Subscribers

Lottery Commission Approves New Advertising Contract
JEFFERSON CITY, Missouri, USA (November 15, 2005) -- The Missouri Lottery Commission is reported to have unanimously approved a contract for Adamson Advertising Inc. of St. Louis to handle its advertising..........................Subscribers

Agencies Line-Up to Contest National Lottery Account
DUBLIN, Ireland (November 10, 2005) – A hotly-contested review for the eight (8) million euro National Lottery account will see............................Subscribers

Online Gambling Ads Face Crackdown; Gambling Commission Board to be Expanded
LONDON, United Kingdom (November 10, 2005) -- Online casino and poker adverts that break the law face prosecution, Secretary of State for Culture Media and Sport Tessa Jowell told the British Casino Association AGM............................Subscribers

DDB's King Kong Lottery Campaign Gets OK
NEW YORK, USA (November 3, 2005) -- Starting next week New Yorkers will be under the simian stare of King Kong, the central image of a marketing blitz for a pair of New York State Lottery games called King Kong Millions............................Subscribers

Lottery Ad Suggests Two Very Different Items Winners Would Enjoy
BOSTON, Massachusetts, USA (October 25, 2005) – How do Massachusetts State Lottery winners spend their new-found wealth?.............................Subscribers

Out-of-State Ad Agency Beats Locals for Lottery Account
INDIANA, USA (October 20, 2005) -- The Louisville firm, Bandy Carroll Hellige, has reportedly beat a number of local advertising agencies to win the Hoosier Lottery’s advertising contract.............................Subscribers

Competition to Devise an Advertising or Marketing Solution to Persuade Youth to Overlook the Odds
LONDON, United Kingdom (September 19, 2005) -- Devising an advertising or marketing solution to combat falling ticket sales for lottery games is the object of a contest being laid out as part of the World’s Toughest Briefs..............................Subscribers

Ad Agency in Revenue-Sharing Deal with Lottery
NEW YORK, USA (September 19, 2005) -- Small advertising companies in the US are entering into revenue-sharing deals with their clients rather than charging the usual fees for their services...............................Subscribers

The Minnesota State Lottery is Running a Horror-Themed Powerball Campaign Created by Coll + McVoy
NEW YORK, USA (September 8, 2005) -- The Minnesota State Lottery has launched a TV campaign that pays homage to horror films while emphasizing that Powerball is always "big" - so play ALL the time..............................Subscribers

DC Lottery's Outdoor Campaign for Daily 6 Game
NEW YORK, USA (September 8, 2005) -- The DC Lottery’s latest campaign focuses on looking for signs to determine what numbers to play.The Lottery launched an outdoor campaign for its newest game..........................Subscribers

Lottery Awards Advertising Contract to Local Agency
OKLAHOMA CITY, Oklahoma, USA (August 30, 2005) --The Oklahoma Lottery Commission picked Jordan & Associates for an advertising contract estimated at...................................Subscribers

Atlantic Lottery Releases Advertising and Communications Information
MONCTON, NB, Canada (August 26, 2005) -- The Atlantic Lottery Corporation (ALC) has released requested information about the advertising and communications companies with which it contracts work..............................Subscribers

€8 Million Lottery Advertising Contract Put Out to Tender
DUBLIN, Ireland (August 24, 2005) -- The National Lottery has put its advertising campaign, worth up to €8 million, out for tender..................Subscribers

Lottery Awards $5 Million Advertising Account
CONNECTICUT, USA (August 22, 2005) -- Cashman + Katz Integrated Communications has won a three-year contract for the Connecticut Lottery Corp.'s advertising and public relations account....................................Subscribers

Two Ad Agencies Forge Alliance to Win Lottery Account
OKLAHOMA CITY, Oklahoma, USA (July 21, 2005) -- Two Oklahoma City advertising agencies have reportedly formed an alliance to win the Oklahoma Lottery Commission's advertising and marketing account................................Subscribers

Minnesota Lottery to Launch New Powerball Ad Campaign
ST. PAUL, Minnesota, USA (July 4, 2005) - The Minnesota Lottery is about to launch an advertising campaign to persuade Powerball players that $10 million really is a lot of money.............................Subscribers

Minnesota State Lottery Unveils Its Biggest Marketing Effort
ST. PAUL, Minnesota, USA (June 27, 2005) -- The Minnesota State Lottery today launches the largest, most visible marketing effort in the agency's history in order to remind people that winning a few million dollars is nothing to breezily disregard. Titled, "Don't Belittle Powerball® ... It's Always Big," .............................Read the full story at: Vol.32 No.1

Audit Clears Lottery's Advertising Agency
ILLINOIS, USA (June 24, 2005) -- Governor Rod Blagojevich's administration said that a special audit of the Illinois Lottery's ad agency found that there was "No evidence of misuse or waste of the Department of Revenue's funds regarding media purchasing"...........................Subscribers

Media Contacts Wins £3 Million Lottery Account
LONDON, United Kingdom (June 10, 2005) -- Media Contacts has been handed the media planning/buying account from the National Lottery operator Camelot after winning a six-way pitch............................Subscribers

Attorney General Investigates Complaint of False Advertising
AUSTIN, Texas (June 9, 2005) -- Dawn Nettles, publisher of the online Lotto Report and a frequent critic of the Texas Lottery, reportedly sent a letter to the state’s Attorney General Greg Abbott on Monday accusing lottery officials of false advertising............................Subscribers

Massachusetts Lottery to Donate Portion of $10 Million Ad Budget to Help Combat Compulsive Gambling - Ad agency Hill, Holliday to donate creative services toward effort
BOSTON, Massachusetts, USA (June 6, 2005) - Taking an active role in helping Massachusetts residents with gambling problems, State Treasurer Timothy P. Cahill and Lottery Executive Director Joseph C. Sullivan today announced that the Lottery will donate a portion of its $10 million advertising budget, as well as a significant share of its multi-media advertisements, to.......................Subscribers

Pennsylvania Lottery Officials Credit New 'Spokes-Hog' Campaign Surge in Sales
PENNSYLVANIA, USA (May 26, 2005) – Meet Gus the Groundhog, the Pennsylvania Lottery’s furry little animatronic creature with attitude that implores lottery players to "Keep on scratchin'." .........................Subscribers

RFP Seeks Public Relations Firm for Lottery
CHICAGO, Illinois, USA (May 20, 2005) -- The Illinois Department of Revenue has reportedly released a Request-for-Proposals (RFP) to engage a public relations (PR) firm for the state lottery. ..........................Subscribers

State Administrative Board Expected to Award Contract to Put Ads on Lottery Tickets Today
LANSING, Michigan, USA (May 2, 2005) -- State officials are preparing to award a first-of-its-kind contract to sell advertising on lottery tickets.......................Subscribers

Massachusetts Lottery Unveils New Multimedia Ad Campaign
MASSACHUSETTS (February 10, 2005) -- The Massachusetts Lottery kicks off its latest advertising campaign this week, featuring...........................Subscribers

Arizona Lottery Awards Phoenix-based Agency Lucrative Marketing Contract
PHOENIX, Arizona, USA (February 7, 2005) -- According to Press Reports the Arizona Lottery this week awarded Phoenix-based Riester-Robb its $7.3 million marketing contract..........................Subscribers

New Lottery Ads Focus on Real People
BOSTON, Massachusetts, USA (February 5, 2005) -- The Massachusetts State Lottery is expanding its "We-All-Win'' advertising campaign with a new 30-second television commercial that begins airing Super Bowl weekend..........................Subscribers

Lottery Ad Firm Faces State Inquiry
SPRINGFIELD, Illinois (January 31, 2005) -- As reported the state's Inspector General is investigating R.J. Dale Advertising & Public Relations, the Chicago company hired to oversee the Illinois State Lottery's advertising account...........................Subscribers

California Lottery Trims the Field for Its Hispanic Advertising Account
LOS ANGELES, California, USA (January 14, 2005) -- Sources reported an unnamed client representative as saying the list of contenders for the California Lottery's four-year, $28 million Hispanic advertising account has been narrowed to six.....................Subscribers

Improved Games, Cross Promotions Help Boost Ohio's Lottery Profits
CLEVELAND, Ohio (January 7, 2005) -- Improved games with tie-ins to companies such as Harley-Davidson and Chevrolet have helped boost Ohio Lottery profits after a few down years............................Subscribers